Analytics & Measurement

9 Metrics That Truly Matter for Ecommerce Websites

There are hundreds of KPI’s that can be tracked in any number of ways, but which ones really matter to your business? With the number of trackable metrics you may be hit by analysis paralysis. The only ... Read more

Top 7 Social Media Challenges Businesses Face in 2016

Earlier this month, Acumium sponsored the monthly Social Media Breakfast Madison event. We love going to Social Media Breakfast, and as one of the sponsors, we wanted to give something back to the members. We asked everyone at ... Read more

How to Remove Google Analytics Spam (and What NOT to Do)

Ghost spam is a problem for a lot of Google Analytics users. Website owners that aren’t taking steps to rectify the issue may be making decisions based on skewed data. What started as unusual spikes in referral ... Read more

Ecommerce Page Speed and Web Performance Report

Radware tested page load speed for the top 500 retail sites and found the median load time to be 10 seconds. Talk about poor user experience! Most online shoppers will abandon a page that takes longer than 3 seconds to load. ... Read more


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