UX/Web Design

3 Money-Saving Reasons to Outsource Your User Experience Design

The writing is on the wall: you need UX help. There’s more work than your current team can handle, or maybe you don’t even have a user experience team. People are stressed. Deadlines are slipping. Management ... Read more

Why Smart Businesses are So Focused on User Experience

I recently gave a UX talk to an audience representing many different jobs and skillsets. A group like that offers a unique challenge in terms of what to talk about, and how deep to go. I didn’t ... Read more

User Experience and Customer Experience: Why the Difference Matters

Imagine you and I are in a room full of people. I ask everyone, “Who here knows what user experience is?” I’d probably see a lot of hands; yours might be one. If I pulled you out ... Read more

Discovery: The Most Important Part of Your UX Budget

If someone asked you to name the most important deliverable a user experience designer helps create through the course of a web design and development project, what would you say? Personas? Sketches? Wireframes? Information architecture? Customer journey maps? ... Read more
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